Joseph Yu has extensive experience in international business management, having served as the Head of Platform Business for the EMEA region at GIGABYTE Technology. In this role, he oversaw channel management across multiple product categories, led subsidiary operations, and directed key product marketing initiatives. He also managed the regional social media team, ensuring strategic alignment between brand messaging and market objectives. Through these responsibilities, Joseph developed a comprehensive and adaptable perspective on product sales management, customer engagement, and competitive positioning in diverse global markets.
Passionate, proactive, and highly collaborative, Joseph is known for delivering high-quality results and driving impactful business outcomes. His ability to navigate cross-functional teams and dynamic market environments has strengthened his leadership in both strategic planning and execution. He now leads the global business for GIGABYTE’s gaming monitor product line, where he continues to apply his expertise in market analysis, product strategy, and brand development to expand the company’s presence and competitiveness worldwide.